How do you imagine the
beginning?"
"As every group began always. As every business man forms his business,
every general his army. Select a staff of the most capable and tell
them what is essential for them to know. Formulate the plan so that in
the course marked out the chief idea cannot be missed, without
frightening off any one of the great herd by peculiar, unusual or
doubtful terms, theories or visions of the future. And then organize,
practically, systematically, always aiming directly at the concrete
reality without troubling yourself in the least about abstractions. And
see that your herd is fed and sheltered and stabled as quickly as
possible, and that it find gratification of its instincts in the course
once marked out. And on the way - heed it well, on the way, not
beforehand - teach them to comprehend the object of the fight and what
they shall gain. Teach them first to follow and to find gratification
in following, and then they will gradually go of their own accord, if
it agrees with them, and be less and less in need of guidance.
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